A: Be sure to utilize the Inflatable to its fullest potential. We recommend finding a safe, open, and accessible area to setup the advertising inflatable. To continually re-attract new customers, we recommend that the Inflatable is moved to different locations regularly. In addition, it is extremely effective to keep on-hand, several different color or message Inflatables and to constantly rotate them into use, so passer-by-ers will have something new and different to be attracted to. Lastly, having an old or dirty Inflatable displayed in front of a retail location, does not give the best impression of the business. We recommend to keep the Inflatable clean and to continually re-order to ensure you have the cleanest, best looking product on display in front of your retail location.