Archive for the ‘Business’ Category

National Mom and Pop Business Owners Day: Big Stories about Small Business

The coronavirus pandemic and increasing competition from the digital sector create unique challenges for small companies on their journey to success. As a small business owner, you might feel the... Read More

Different Tones For Different Times: 4 Different Tones of Voice And How To Use Them Effectively

Finding your perfect tone of voice is contingent on many factors. Everything from the industry your brand occupies to your target audience to your company’s mission and branding choices will... Read More

The Fine Line: 5 Rules for Designing Outdoor Advertisements

Signs and banners are easily some of the most important tools in your marketing efforts, these simple outdoor solutions can increase your foot traffic and lead to more sales. If... Read More

Marketing For the Masses: How Custom Banners and Signs Can Prepare Your Church For Easter Sermons

Easter is a special time of year for church congregations. While Sunday service may look vastly different from years passed, the Easter message is still meaningful to church members and... Read More

6 Small Business Essentials You Should Be Utilizing Right Now

Competing for customers’ attention can be a challenge in a typical year, but the coronavirus has forced companies to navigate unanticipated challenges in addition to the standard hurdles of operating... Read More

6 Ways to Thriving As a Woman Business Owner

International Women’s Day is upon us. The annual celebration takes place on March 8th and is a day to advocate for women’s rights and equality, a day to celebrate the... Read More

DIY Design Theory

In today’s digital age, it is important for business owners and marketing professionals to have a working knowledge of design theory. Having some basic tools in your graphic design arsenal... Read More

Lessons From Business to Elevate Your Church

As we head into the Spring season, the Easter holiday is a time for many to focus on new beginnings. This particular time of year is usually one of fellowship... Read More

Inspiration for Appreciation: 6 Tips for Showing Employee Appreciation

In the midst of unprecedented challenges, business owners and employees have worked together to overcome obstacles and adapt their companies to our new way of life. Employees face extreme changes... Read More

2021 Vision: 5 Ways to Revitalize Your Business Safely

2021 Vision: 5 Ways to Revitalize Your Business Safely The effects of the current pandemic on businesses can not be overstated. Hindsight is indeed 2020, and no one could have... Read More

Tools for Comprehensive 2021 Marketing Plans

As the clock winds down on 2020 we look at developing strategies and implementing tools to make 2021 a banner year for business. By incorporating innovation and automation into your... Read More

DIY Your Team: Putting Pieces Together to Assemble Your Own Team of Experts at a Fraction of the Cost

The remote business model is likely to be the new normal for the foreseeable future. Restructuring your ideas of what a workforce is, to become a more specialized, responsive and... Read More